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All About It

What is This All About?

Rhea Lana's, Inc. is an upscale children's consignment event business. We hold semi-annual events in 80 locations in 25 states! Shoppers come from all over to purchase excellent quality children's merchandise at affordable prices.

Our business is based on 20 years of fine tuning our business for moms and families. We have been innovative with our voice entry and our goal is to have a fun, easy, organized event for our consignors and shoppers.

Our most popular brands are brands like Children's Place, Gymboree, Gap, Hollister, Justice, J.Crew, American Eagle, Baby Lulu, Mud Pie, Polo, Tommy Hilfiger, Nike, Under Armour, Matilda Jane, Persnickety, Mini Boden and Hanna Andersson . Our most popular toys are toys like Little Tikes outdoor playgrounds, Race Car beds, Kitchens, Doll Houses, Tool Benches, PowerWheels, and train sets. We also carry beautiful nursery furniture and bedding, car seats, strollers, high chairs, exersaucers, walkers, and much more!

Thanks to our Consignors, who generously donate their unsold items after each sale, we make contributions to local charities that reach out to those in need in our community. We love to give on your behalf in this way.

Tell me again, how does this work?

We receive HIGH QUALITY children's clothing, shoes, toys, books, electronics, equipment, furniture, and more on consignment and sell them at our week-long event. Consignors earn a minimum of 70% of the sale price (which they select). We GUARANTEE items against loss (kinda like insurance). Consignor's checks and reports are available on Pick up Day, the day after the sale ends.

Do you carry only children's clothing?

No. At our events we carry juniors clothing (size 1-11), maternity clothing, children's furniture, nursery bedding, baby items and accessories, household furniture, and baby equipment (such as strollers, high chairs, car seats, pack-n-plays, cribs, exersaucers, bouncy seats, swings, etc.) We also carry high quality toys, children's books, video games, and sports accessories.

Most consignment stores give 40-50%. Why do you give 50-80%?

Our consignors are very special to us! We believe our consignors deserve a fair price for their items and we want each consignor to make the most money possible to benefit their family!

Why do you guarantee each item?

We value our consignors so we track each item with our unique computerized barcode system and database. We seek to treat our customers and consignors as we would want to be treated.

We think more items will be available to moms on a budget if we are careful with the items. Plus, some ladies are not willing to risk losing their items. This way they know they will not suffer a loss. Consignors know that they can TRUST us with their high quality items!

Why is your event better than having my own garage sale?

YOU WILL MAKE MORE MONEY! Period. We also do all the advertising for you and shoppers will not haggle prices down to pocket change. Our minimum price is $3.00. You just prepare your items and bring them to the store. At the end of the sale you simply pick up your check, detailed inventory report, and neatly-sorted items. We'll even have friendly workers there to help you and answer your questions!

Why do you emphasize EXCELLENT QUALITY so much?

No one wants to sort through, much less BUY, low quality items for their children. It is a time waster for everyone to put worn, stained, out-of-date items on a rack. That's why we insist on accepting only high quality items. This becomes a little subjective as each person has their own idea of high quality. We don't want to be clothing snobs but we do want to encourage consignors to only bring their best! It makes the event more successful for everyone.

Why did you put together a web site?

We have had our website online for approximately 19 years. When we developed our unique barcoding system and online data entry system, many moms did not yet have computers in their home. If they did, they were just beginning to learn to email and use the internet! Moms have learned to love entering their items online and tracking their sales throughout our events! Rhea Lana's gives them control in pricing their items and makes it very easy to make a big profit.

What kind of control does a consignor have over her items?

Several things:

1. You can select the price of each item.
2. You choose whether you want to sell some items for half price on the final sale days. We HIGHLY recommend letting your items go half price... this will increase your consignor check!
3. You can track the sale of each item on our website.
4. You know we are taking care of your valuable items; you can pick up unsold items at the end of the event, be reimbursed for lost items, or donate unsold items.